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Pet Urgent Care Clinic Opening In North Tonawanda

Niagara County is getting a new place for pet health care.

EVS Pet Urgent Care will open its first New York location on Kinkead Avenue in North Tonawanda this Thursday, the company's fourth nationwide location.

"I feel people's expectations will be blown away," said founder and CEO Dr. Jordana Eisenstein Rosen. It will be open seven days a week with two vets on staff, working just on dogs and cats.

A veterinarian for the past 20 years, Rosen opened the first EVS in Northbrook, Illinois, a Chicago suburb, two years ago. Much of the services come from her own experiences on how the vet field could be improved.

Unlike other veterinarian practices, EVS does not provide vaccines, surgeries, or hospitalizations to pets. They focus mainly on doing full diagnostic evaluations and x-rays in-house, informing primary care vets on whether a pet needs a procedure or not.

"If you have something that's urgent, but not an emergency like an ear infection, most of the time vets say it would be several days or weeks to see them," also noting that emergency rooms are expensive and can take a long time to be seen. The vet profession has also been defined lately by burnout and compassion fatigue.

There are two other EVS locations in Reno, Nevada, and Kissimmee, Florida. The decision to open in Western New York came after local veterinarian Chris Brown, one of Rosen's classmates in vet school, reached out about a location given there was nothing like it in the area.

EVS plans on building relationships with other local primary care veterinarian practices in a way that is sustainable for both. Part of their model is finding partners and building where they are, not the reverse.

Rosen plans on sticking to urgent care rather than branching into other veterinary practices so as not to strain any partnerships or be seen as competing with other vets. The location will also focus on dogs and cats, given they would have to find the right person to care for other animals.

With pet urgent care places becoming more prominent, Rosen's business model of being veterinarian-owned and operated, compared to others of being more corporate and private equity-owned, brings some fresh air into the field.

Before opening at noon this Thursday, EVS will have a ribbon-cutting ceremony Wednesday morning at its 1089 Kinkead Ave. Location with North Tonawanda Mayor Austin Tylec present and an open house from 6 to 9 p.M. That evening. Regular will be noon to 8 p.M. On weekdays and 11 a.M. To 6 p.M. On weekends.

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